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Ways to maximize your training time and money

Few industries require as much continuing education for employees to stay sharp as does the travel industry. After all, hotels open and close all of the time, new museums and cruise ships are being built all of the time and airlines are frequently merging and adding and subtracting cities. Plus, destination information isn’t the only type of training you’ll want to do. Good sales techniques and computer skills are also vital to running a profitable travel company. Trying to stay on top of it all can drive an agency owner mad. Fortunately, there are a few ways that you can stay ahead of the curve if you know these helpful tips.

Ways to maximize your training time and money

  1. Look to your partners. Most travel vendors offer some type of educational program. These range from the stellar to the ridiculous. Even though there may be little monetary cost to enrolling your employees in a tour operator’s or cruise company’s educational module, there is the cost of time. You don’t want to waste this valuable resource, whether or not your employees are on the clock. Best to do your research before saying “yes” to any vendor webinars or training classes.
  2. Consider a “fam” bank. “Fam” trips are great ways for travel consultants to learn a lot about a destination in a short period of time. Consider creating some sort of program where your employees can earn points or dollars to be used for qualified fams. You’ll want to set a few criteria for the trips, since you want them to focus on education more than simply relaxing.
  3. Quantify your training goals. Getting the most from your training dollars also means creating a way to measure how effective the training was. For example, you might measure the number of cruises sold after an office cruise webinar or measure the number of bookings using a new software program after a training session.

Ineffective training can quickly deplete your business’ monetary and time resources. Make sure that you’re using both wisely by investigating vendor training programs, creating a way for your sales team to earn “fam” dollars and making sure that you have a way to measure the effectiveness of your training. Find out more information about become a travel agent